Meet Esthelle — your AI growth and booking employee
The booking site, client manager, and AI assistant for beauty pros. She answers the DMs, takes the deposits, sends the reminders, and rebooks the regulars — while your hands are busy.
Solo $47/month · Business $97/month · Set up in minutes
11:48 pm · Esthelle replied
Filled your 4 PM cancellation — Jade took it. Deposit's in. 💜
New booking
Maya P. — Volume fill
Sat 2:30 PM · $25 deposit paid ✓
This week
$1,240
collected · 4 rebooks she nudged
What she does
Everything a front desk would do — if your front desk never slept, never forgot a birthday, and worked for free.
AI assistant
Esthelle answers questions, books openings, and handles reschedules in your voice - on your website, day and night.
hey can i move tomorrow to friday?? please
Of course. Friday 1:30 or 4:00 - which works?
1:30!!
Done - Friday 1:30 PM, confirmation sent. See you then.
Handled at 11:52 PM while you were asleep
Luxe Lash Lounge
Volume sets, fills, brow shaping
Book nowWebsite builder
Drag-and-drop pages made for beauty pros - before and afters, reviews, policies, services, and a booking flow that keeps working after you clock out.
Automated follow-up
Confirmation texts, thank-you notes, and perfectly timed fill reminders go out automatically so clients come back before your calendar goes quiet.
48 hours before
Confirm appointment and policy
2 hours before
Send parking and prep note
After visit
Thank them and request review
Week 3
Time for a fill reminder
Deposit collected
$25.00
Payments
Take deposits and prepayments at booking. Clients still get an easy checkout, and ghosting stops when there is money down.
Client memory
Every client's history, formulas, allergies, notes, and photos stay attached to the profile - ready before they are in the chair.
Jade K.
Sensitive to latex - prefers Saturdays
Campaign ready
Promotions
Launch a promo in two taps and let Esthelle tell the right clients about it - not your whole list, just the people most likely to book.
For your craft
Not a generic scheduler with your logo on it. Esthelle knows how beauty work actually flows.
Fill reminders timed to shed cycles, lash maps saved per client.
Design photos on every booking, deposits that end no-shows.
Color formulas remembered, consultations built into booking.
Intake forms, contraindication notes, and series packages.
Before & afters on your site, touch-up nudges on schedule.
Event bookings with travel fees, trials, and final payments.
Getting started
No migrations, no onboarding calls, no “implementation specialist.” Three steps and she's working.
Set up my studioPrices, durations, deposits, and policies — five minutes, from your phone.
Instagram bio, DMs, QR at your station. Your site takes it from there.
She answers, books, reminds, collects, and rebooks — while you work.
Real pros, real weeks back
“I stopped answering DMs at midnight. Esthelle booked 3 clients while I slept — actual proof it works.”
“Deposits alone paid for the year. My no-shows went from weekly to basically never.”
“My website looks like I paid an agency. Clients say booking me feels like booking a big salon.”
Pricing
Two clear plans. The full core system for solo pros, and team power when you grow.
For one independent beauty professional
$47/mo
For salons, studios, suites, and small teams
$97/mo
Join the beauty pros who stopped running their business between clients.
Build your business